marketing forum
Marketing Forum


  The Time Where You Are
  Main Menu
· Home
· Forums
· Marketing Videos
· Register an Enquiry
· Services and Partners
· Web Links
· Your Account
  BBC News
BBC News - World
The latest stories from the World section of the BBC News web site.
Euro MPs demand EU help for Roma
Euro MPs say the EU must act urgently to help the Roma (Gypsies), as France defends its deportations.
Police search Sarkozy party's HQ
French financial police search the headquarters of President Nicolas Sarkozy's party over the inquiry into the L'Oreal party funding scandal, reports say.
'Friendly fire' suspected in Manila siege
Investigators in the Philippines say police may have accidentally shot some of the hostages on a bus hijacked last month.
Taliban chief says victory close
Taliban leader Mullah Omar says his fighters are on the verge of victory in Afghanistan and the Nato-led campaign has been 'a complete failure'.
Erdogan raps rivals ahead of poll
Turkish PM Recep Tayyip Erdogan criticises the tactics of his opponents, in a BBC interview ahead of Sunday's constitutional referendum.
Mexico crime 'like an insurgency'
US Secretary of State Hillary Clinton says Mexican drug violence is looking increasingly like an insurgency, a comment strongly rejected by Mexico.
Big toll in Russian market bomb
At least 11 people are killed and more than 60 wounded in a bomb attack in the southern Russian city of Vladikavkaz, local officials say.
China abortion activist 'freed'
A blind activist jailed after revealing right abuses under China's one-child policy has been freed after a four-year prison term, a rights group says.
South Sudan vote is 'time bomb'
The referendum on independence for Southern Sudan is a 'ticking time bomb', US Secretary of State Hillary Clinton says.
Japan-China boat spat escalates
China warns Japan that their wider relationship will suffer if Tokyo mishandles a dispute about a Chinese fishing boat seized in disputed waters.
British hostage freed in Pakistan
A British journalist held captive by suspected militants in north-west Pakistan since March is released.
'One in four' has given fake net names
A survey shows a majority of web users have suffered cybercrime, but many respondents were themselves less than honest.
Residents of 'Lustful' street seek less sinful name
Residents of a small street called Lustful Court in the US state of Georgia are told to raise a petition if they want a less provocative street name.
Obama defiant on tax cut stance
President Obama defends his opposition to extending Bush-era tax cuts for wealthier people and criticises what he calls Republican obstruction.
Rig firms hit back at BP report
Contractors who worked for BP on the ill-fated Deepwater Horizon oil rig criticise the company's report into the Gulf of Mexico oil spill.
Honduras massacre 'gang rivalry'
A mass shooting in a shoe factory in Honduras is blamed on rival street gangs linked to Mexican drug cartels.
Castro criticises Iranian leader
Cuba's Fidel Castro criticises Iranian President Mahmoud Ahmadinejad for what he called his anti-Semitic attitudes.
UN seeks to placate Rwanda leader
The UN's secretary general urges Rwanda not to withdraw its peacekeepers from Sudan over a leaked report saying its troops may have committed genocide.
Nigeria replaces security leaders
Nigerian President Goodluck Jonathan has appointed new military and police chiefs ahead of planned January presidential election.
South Korea in surprise rate hold
South Korea's central bank surprises markets by keeping interest rates on hold in the face of 'global uncertainties'.
Clan 'behind Philippine massacre'
The first witness in the trial of a powerful clan accused of the Philippines' worst political massacre says the family plotted the killings over dinner.
Merkel defends Danish cartoonist
German Chancellor Angela Merkel defends the Danish cartoonist Kurt Westergaard, whose drawings of the Prophet Muhammad caused outrage in 2006.
Planes in 'near-miss' over London
A business jet and a passenger plane carrying 232 people came close to a mid-air collision over London in 2009, a report reveals.
Iran opposition lawyer detained
A prominent human rights lawyer in Iran, Nasrin Sotoudeh, is detained by the authorities on security charges.
Second Iraqi TV presenter killed
Gunmen in Iraq have killed an Iraqi TV journalist - the second in as many days - while four other people were killed in two attacks in the capital Baghdad.
Huge protest over India CCTV plan
Students from different political affiliations are staging a huge protest at one of India's top universities over plans to introduce CCTV.
Pakistan roadside bomb kills nine
A roadside bomb kills nine people and injures at least four in Pakistan's Kurram tribal region on the Afghan border, reports say.
North East 'least resilient' area
Industrial areas in the North East and Midlands are least resilient to economic shocks, BBC-commissioned research suggests.
Cameron tribute to 'amazing dad'
David Cameron pays tribute to his late father, describing him as a 'amazing man' who had 'touched a lot of lives'.
US slips in competitiveness poll
The United States has been overtaken by Sweden and Singapore in the World Economic Forum's competitiveness survey.
Goldman Sachs fined £17.5m by FSA
Wall Street banking giant Goldman Sachs is fined £17.5m by the UK's financial watchdog.
Bank new ratio 'to be set at 7%'
Central bank governors and senior regulators are to impose tighter restrictions on the level of assets banks must hold, the BBC has learnt.
Brilliant Federer powers past Soderling
Five-time champion Roger Federer produces a stunning display to beat Robin Soderling and reach the semi-finals of the US Open.
Houllier named Aston Villa boss
Former Liverpool and Lyon boss Gerard Houllier is named the new manager of Aston Villa.
Ferrari escape further punishment
Ferrari have avoided further punishment for using banned team orders, a Formula 1 disciplinary hearing in Paris has ruled.
Spears sued for sexual harassment
A former bodyguard for Britney Spears files a sexual harassment lawsuit against the pop star.
Don Johnson payout upped to $51m
A judge more than doubles an award made by a jury to Don Johnson over profits owed from a TV show to $51.2m (£33.2m).
Morgan to replace host Larry King
Former newspaper editor and Britain's Got Talent judge Piers will replace US TV presenter Larry King on the US network CNN, it is announced.
UN aid chief Amos visits Pakistan
The newly appointed head of UN humanitarian relief Lady Valerie Amos has spent her first day in office touring Pakistan.
Turkey's controversial constitution vote
Turkey's Prime Minister Recep Tayyip Erdogan has defended the controversial referendum on changing the constitution.
Mexico rejects drug 'insurgency' analogy
Mexico has rejected remarks from the US Secretary of State, Hillary Clinton, that drug-related violence in Mexico increasingly has the hallmarks of an insurgency.
Pressure mounts against Koran burning
A small US church says it will defy international condemnation and go ahead with plans to burn copies of the Koran on the 9/11 anniversary.
UN 'failed' DR Congo rape victims
UN peacekeepers 'failed' the victims of mass rape in eastern DR Congo, a senior UN official has said.
Sect members escape Nigeria jail
At least 700 prisoners have escaped during an attack on a jail in northern Nigeria, including members of a militant Islamist sect.
Lion lunges at Las Vegas trainer
A lion lunged at a trainer as stunned onlookers watched in horror, at Las Vegas's MGM Grand Hotel and Casino.
On the road with 'action man' Putin
Russian Prime Minister Vladimir Putin says he has not ruled out standing for president again at the 2012 elections.
One-minute World News
Watch the latest news summary from BBC World News. International news updated 24 hours a day.
Drugs mayhem
Is Mexico becoming like 1980s drugs-wracked Colombia?
'Real women'
Plus-size models make New York Fashion Week debut
Altered image
Pictures reveal new side to life in trend-setting Soweto
Low pay and squalor
The plight of Commonwealth Games workers in Delhi
Secretive militia
West Bank crackdown pushes Hamas militia deeper underground
World of difference
Is it bad taste to have a 'shortest man' record?
Hero's welcome?
Russia's returning spies will find it difficult to adjust
Marketing Forum: Forums

  Forum Index  •  Forum FAQ  •  Search  •  Memberlist  •  Usergroups  •  Profile  •  Log in to check your private messages  •  Log in

Paper Based Advertising Will Die !
 View next topic
View previous topic
Post new topic   Reply to topic  Marketing Forum Forum Index » General Marketing
Author Message
Stan
Newbie
Newbie



Joined: Jul 13, 2010
Posts: 3
PostPosted: Mon Jul 26, 2010 8:48 pm Reply with quote
I saw something on TV the other day that suggested paper based advertsing will be dead by 2020. Can this be true ? Cool
 
View user's profile
Frank
Site Admin
Site Admin



Joined: Jun 24, 2009
Posts: 19
Location: Oxfordshire
PostPosted: Mon Jul 26, 2010 8:54 pm Reply with quote
Hi Stan,

Well..this is a hotly debated area.

I am sure you can open up a can of worms with this one !

I would say that in my local area of Aylesbury Thame and Oxford, that paper based advertising is still alive but maybe not quite so well !

It would seem from my contacts in the local media world that advertising revenues have seen a general fall of some 30% over the last 5 years.

However don't forget that all areas of advertising have seen a similar slump.

The fact we are all used to picking up a paper or magazine and reading it on the us, train, in the office etc. and that this is a habit in my opinion that will die hard, then it would seem that paper based ads are not going to go without a fight !

_________________
Frank Lane
Founder Marketing Forum
Owner Lane Weber
frank.lane@laneweber.co.uk
www.laneweber.com 
View user's profile Visit poster's website
Display posts from previous:       
Post new topic   Reply to topic  Marketing Forum Forum Index » General Marketing


 Jump to:   




View next topic
View previous topic
You cannot post new topics in this forum
You cannot reply to topics in this forum
You cannot edit your posts in this forum
You cannot delete your posts in this forum
You cannot vote in polls in this forum
You cannot attach files in this forum
You cannot download files in this forum


Powered by phpBB © 2001-2007 phpBB Group
All times are GMT + 10 Hours